Controlling The Narrative – Creator Economy in the Tech Arena

28 June, 2022

We were happy to take part in the first influencer conference of its kind. Adv. Sa’ar Plinner of our Intellectual Property, Media & Entertainment and Copyright Group in the Commercial and International Litigation Department, participated in the “Controlling the Narrative” conference alongside leading influencers in the Israeli technological arena.

Adv. Plinner shared his expertise in the field with the conference attendees, reviewing the important legal issues faced by each player in the field.


The conference was attended by top-notch content creators: marketers, startups and content creators under one roof.

We learned from the best people in the industry what works, what does not work, how to generate profit, and what we can expect to see in the future of the content creators’ economy.

The conference was attended by some of Israel’s largest companies and high-tech industry leaders.